Jun 21, 2009

ways of getting folks to see the unseen

a very different kind of postering.
do these make the kids seem more human or less?
I find it kind of creepy - but am heartened that people do break them out.

straight from the osocio blog:

Neglected Children are made to feel invisible

Provoking street campaign which can be seen right now in Melbourne for the Australian Childhood Foundation. For their ongoing campaign Stop Child Abuse Now agency JWT used child size mannequins to represent children suffering neglect. The mannequins were placed in high traffic locations around the city and then a billposter was pasted over the top of the figure so only the feet and legs could be seen. Words on the poster read, “Neglected Children are made to feel invisible.”


When the mannequin is removed the text “Thank you for seeing me” become visible.

Neglected Children are made to feel invisible

Neglected Children are made to feel invisible

Neglected Children are made to feel invisible

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